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Contact Moselle at Bow Valley Marketing

Please email us to book your free Discovery Call or to learn more.

hello@bowvalleymarketing.com

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Bow Valley Marketing founder - Moselle Dibdin

Please email us to book your free Discovery Call or to learn more.

hello@bowvalleymarketing.com

Email Us Now

Connect with us:

  • Follow
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bowvalleymarketing

Your marketing partner, from strategy to execution
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📍 🇨🇦

Another favourite keynote talks at the Canadian Di Another favourite keynote talks at the Canadian Digital Marketing Summit was ‘The Future of Digital Community Marketing’ by Emily Cresswell, Director of Brand & Product at FoXX Health. 

Aside from her adorable British humour, Emily shared some compelling points, including:

🫶 People don’t want more content; they want to feel part of something real, a community

🫶 Community isn’t a tactic, it’s a counterbalance

🫶 Don’t mistake attention for intent. “I thought I was building communities, but I was just collecting people.”

🫶 People don’t buy what you do; they buy because of why you do it.
The second panel discussion at the Canadian Digita The second panel discussion at the Canadian Digital Marketing Summit, ‘The 2026 Ad Playbook,’ was moderated by Jenna Van Dusen, Brand, Marketing & Communication Strategist. This insightful discussion went far beyond paid advertising. 

Some of my favourite key points included: 👇

🌿 Trust is earned in drips and lost in buckets
🌿 Build for human audiences, not AI
🌿 Content ideas are not a strategy

One of the most thought-provoking questions of the day was, “Is using AI for marketing out of alignment with your brand's sustainability objectives?” 🫣
The first panel discussion at the Canadian Digital The first panel discussion at the Canadian Digital Marketing Summit, ‘Content to Conversions,’ was moderated by Kathryn Pascuzzo, founder at Swank Creative

Below are a few standout takeaways from this lively discussion: 

📌 YouTube is underrated and underutilized (especially short videos) 
📌 Make an emotional connection with your audience
📌 Get into your audience's heads, consume the content they follow
📌 Look for vertically aligned audiences
One of my favourite talks at the Canadian Digital One of my favourite talks at the Canadian Digital Marketing Summit was TikTok Canada’s Senior Brand Partnerships Manager, Patrick Suquet. Some of his key messages included:

✨ Humanize your brand
✨ Authenticity is the new status symbol
✨ Creating content = intention > impulse
✨ Explore fun, unexpected collaborations
Lifelong learning + real human connection = my fav Lifelong learning + real human connection = my favourite combo! 

Last week, I attended the Canadian Digital Marketing Summit in Victoria, BC. Wow, what an inspiring day!

It was such a joy to meet people I’ve collaborated with online, but never met in person, and to connect with other self-employed fractional marketing managers.

The speakers and panels were packed with insight. I left with pages of notes and a full of ideas I can’t wait to put into practice for my clients. 

Stay tuned for some themes and takeaways...
We’re grateful for the work we do, and for the ama We’re grateful for the work we do, and for the amazing clients we get to partner with along the way. A big thank you to pet portrait artist Stephanie Nichols for sharing her kind words!

"I was stuck developing my website and needed help. I'm not computer savvy and was in a rut. Bow Valley Marketing was amazing! Moselle is an excellent listener and communicator, easy to talk to. She understood exactly what I wanted and made what had felt like a daunting chore into a very easy process."

"Moselle exceeded my expectations. She’s very knowledgeable and offered exceptional advice. I’m thrilled with how it turned out and am hugely relieved that it’s up and running. I highly recommend her services."
I'm excited to share my latest website design proj I'm excited to share my latest website design project! ✨

Stephanie Nichols is a Vancouver-based pet portrait artist with a gift for capturing the true spirit of animals. Inspired by her own pets, she brings each subject’s unique personality and charm to life on canvas. 🐾🎨

For her new website, Stephanie wanted something simple, clean, and easy to update, while beautifully showcasing her incredible artwork. We designed a site that looks stunning on both desktop and mobile and can grow alongside her business.

To add an extra touch, we also created custom graphics featuring her portraits in stylish room settings, helping clients imagine how her art could look in their own homes. 

https://www.stephanieart.ca/
Thank you to Lucas from Coyotes Southwestern Grill Thank you to Lucas from Coyotes Southwestern Grill for sharing his experience of working with us on their new website!

"Our experience with Bow Valley Marketing was a good one. Our website was aging and dropping in ranks with Google. We had hired a different website design company, but after 3 months, nothing had been done. Then we heard about Moselle."

"Moselle created a new website for us very quickly, with updates every step of the way. Our new website is great! Moselle fixed a lot of the backend problems we were having with our old website. She even found us a new Canadian host so we could move our current server back to Canada."

"We highly recommend Bow Valley Marketing for any of your digital needs. They also have different packages based on your needs. Social media, digital marketing, etc. Give them a call if you need anything done!"
We’re excited to share the launch of a brand new w We’re excited to share the launch of a brand new website for Coyotes Southwestern Grill, a beloved local restaurant in Banff! 🌟

Their previous site, built back in 2016, had become difficult to update and no longer reflected the restaurant’s energy. With too many edits over the years, the design lost consistency, and their online visibility was suffering. It was time for a fresh start!

Our team created a vibrant, modern website that’s visually engaging, easy to navigate, and fully optimized for SEO. The new design truly captures the spirit of Coyotes and makes it easier for visitors to discover them online.

https://coyotesbanff.com/
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